Marketing Tiny Alice

Tiny Alice is published, and now begins the process of marketing the book. Marketing is one of the tougher challenges of independent publishing, certainly for me, an introvert who’d rather sit at my laptop and create than see/interact with as few people as possible. Yet, I want to get the book “out there” not only to Facebook friends but to people I don’t know from Adam who would enjoy the book.

Target audience? This is one of the decisions a writer must face early on. Who are you writing for? Who will the characters impact? Who will recognize and empathize with the struggles and issues in the story? Tiny Alice is a novel that belongs in several genres. It is mainly a story for women, though I’ve many male readers who’ve enjoyed it—especially the wild character of Pirate Lando, the eccentric hippie father of the protagonist. Still, the story fits in Women’s Fiction.

The story is told through three time periods. Alice is 90+ and has lived and learned through most of the twentieth century. Chick came of age in San Francisco in the late sixties, and her daughter, Bert, the protagonist, is firmly in the twenty-first century, as is the young girl she must raise after the death of her best friend. The three different eras would suggest the genre of Historical Fiction.

Is it literary fiction? I’m grandiose enough to hope that it falls into this category. Literary fiction is characterized by style and depth, whereas genre fiction is broader and is plot or character driven. I honestly can’t say if I’ve accomplished the style and depth to claim that what I’ve written is literary, but I’m squarely within the definition of genre fiction. And there is humor throughout the book, so there is another genre.

I know my target audience and the markets I want to place my book in. In my next blog, I’ll write about what actual steps I’ve taken and plan to take to meet my marketing needs, and what the results have been. The process is ongoing, of course.

Thanks for stopping by. Thanks for reading. Please follow my blog so that you will get a notice when there is a new post. And read Tiny Alice, rate it, write an Amazon review.